Marketing Automation Specialist | Sydney-NSW

Job Description

** Google's Performance Agency of the Year 2018, 2019 & 2020, B&T's Best Digital Services Agency 2022, TikTok Performance Campaign of the Year 2023, Microsoft Agency Partner of the Year 2022**.

Our Resolution Digital team has been smashing goals and we have built a solid pipeline of existing clients and new client prospects. With the increasing demand to deliver bespoke digital experience solutions and platforms for our clients, we are looking to grow our Digital Innovation Team.

If you are passionate about delivering innovative customer experiences and if you are looking to be part of a driven and supportive team – then we are looking for you!

So why us?

• We Flex: Shape your day or week to suit you.
• Boost your skillset: We offer continuous training from MFA, NGEN, Google, Facebook, Amazon and other market leading partners
• Mentally Healthy: We offer 24/7 EAP support along with a dedicated Vibe Committee and Spirit Committee that organises social activities and wellbeing initiatives
• Social – Quarterly and monthly social events, summer half days & annual company ski trip.

As our CRM Specialist, you will be responsible for managing CRM systems, optimising client interactions, and ensuring the successful execution of CRM initiatives on behalf of our clients. You will work closely with cross-functional teams to enhance customer engagement, retention, and satisfaction for various brands and businesses.

Your Responsibilities:

• Be the primary point of contact for CRM-related inquiries and support for client projects.
• Tailor CRM solutions that align with own clients marketing and business objectives.
• Design and implement comprehensive CRM and Omni-Channel strategies to drive customer engagement and loyalty for clients.
• Implement A/B testing and other methodologies to optimise CRM processes and campaigns.
• Monitor and analyse CRM performance metrics, providing actionable insights for continuous improvement for your clients.
• Ensure seamless integration of CRM systems with other business tools and platforms used by clients. Work with data specialists to ensure data accuracy in these platforms.

Your Expertise:

• Proven experience in a CRM position within a digital agency or similar environment.
• Proficiency in CRM software such as HubSpot, Salesforce CRM, and Marketing Cloud.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills.
• Experience with CRM strategy development and execution for multiple clients.
• Familiarity with A/B testing and other optimization techniques.

Want to be a part of the team? Get in touch today!

Additional Information

Resolution Digital is an equal opportunity employer and is committed to building a diverse and inclusive workplace. We encourage Aboriginal, Torres Strait Islander and people of all backgrounds to apply. We do not discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.  All your information will be kept confidential according to EEO guidelines.